MEDIA ADVISORY
Contact: Abby Naas
803-888-3007
Monday, March 18, 2019
Columbia Fireflies Press Event
Fireflies to Unveil Name and Logo for Copa de la Diversión Games
COLUMBIA, S.C.— The Fireflies have partnered with Minor League Baseball as it heads into year two of its Copa de la Diversión program. The program will feature 72 teams in 2019 who will change their name and logo for multiple games throughout the season to connect with the Latinx community.
Press event participants will have be available to meet with media members immediately following the press event. To arrange an alternate time for an interview or to schedule participants in afternoon drive time slots (or AM drive time on March 19th) please contact Abby Naas, Fireflies’ Vice President of Marketing and Public Relations at 803-888-3007 or via email at anaas@columbiafireflies.com.
WHO: John Katz, Team President for the Columbia Fireflies
Juan Encarnacion, Director of Group Sales for the Columbia Fireflies
Dr. Delores Dacosta, Executive Director for the SC Commission of Minority Affairs
Additional Participants
WHAT: Copa de la Diversión Name and Logo Unveil
WHEN: Monday, March 18, 11:00am
WHERE: Segra Park
1640 Freed Street, Columbia, SC 29201
WHY: To unveil the new brand that the Fireflies will become during the Copa de la Diversión
series, April 18-20.
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